Collaboration · Laguna Beach, Calif. · 2026
LOF X WILLBO
A coastal collaboration in support of the waters, tidepools, and shoreline community that shape WillBo.
LOF X WILLBO brings together WillBo and Laguna Ocean Foundation around a shared respect for the coast. The collaboration is rooted in the places that shape the brand: tidepools, harbor days, marine life, and the people who care for them.
Laguna Ocean Foundation protects the living resources of Laguna’s 7.5 mile coast through education, research, and community stewardship. This journal entry is a home for the collaboration story, launch notes, event details, imagery, and ongoing updates.
Laguna Beach, Calif. · 2026